Director of Market Development
AB - Alberta, EDMONTON


Our client is a dynamic and growing brand with over 37 unique hotels and resorts throughout Canada and the US. As one of North America’s growing – and Canada’s largest – hotel brands, they are committed to offering exceptional service, value, and guest satisfaction in prime locations. Currently seeking a Director of Market Development to create and implement a sales and marketing plan and measurable objectives that supports the company’s overall strategy.

Contact Janis Romeskie at 403.670.9101 x4 or submit your resume in confidence below.


  • Collaborates with other Managers, Supervisors, and Ambassadors to identify and analyze business requirements and the implications for the functional area and organization; identifies gaps and implements agreed upon solutions
  • Reviews departmental plan and performance to identify areas for improvement that would contribute to enhanced business performance and to identify opportunities that would support business growth
  • Considers the product/service delivered and maintaining the product/service relative to the brand and image, including maintaining accurate and organized files and records and completing documentation related to the sales function
  • Attends industry and/or professional events or conferences to maintain industry/professional knowledge and network with industry peers
  • Understands what is going on in the operation, forecasts and proactively addresses needs and situations, i.e. implementing sales processes, policies, systems and practices that contribute to effective procedures
  • Focuses on short-and long-term priorities, maintaining a big picture perspective
  • Adheres to departmental budgets and prioritizes resource allocations appropriately
  • Communicates and monitors company policies and practices and how they relate to Sales; establishes and communicates clear objectives, targets, and operational standards
  • Ensures departmental compliance to relevant legislation and regulations (i.e., WCB, employment standards, collective agreements)
  • Provides guidance to Ambassadors on Sales issues as they relate to the operation, corporately or within a specific property
  • Proactively contributes to the development of the culture within Sales & Marketing in alignment with the company values and desired culture
  • Creates an environment that is motivating and engaging
  • Handles internal/external complaints and concerns related to the sales function within the functional area
  • Demonstrates a superior customer service attitude with internal/external contacts
  • Resolves guest service issues, and identifies potential barriers to guest services; works with others to remove barriers to service excellence across company operation
  • Maintains an awareness of evolving expectations, trends, and technologies within area of specialty and works to ensure that company stays competitive
  • Contributes to sales systems, structures, and practices to ensure consistency in the delivery of the brand and the guest experience for a property or multiple properties
  • Maintains industry and professional expertise by participating actively in industry and/or professional events and conferences, reviewing relevant industry communication and analyst reports; builds an effective network within the industry and/or profession


  • Diploma or degree in related area
  • 6 years of experience in a sales role, with a minimum of 4 years of sales experience in the hotel industry
  • Advanced level in the use of MS Office
  • Professional appearance and attitude
  • Proven ability to sell and meet set sales/performance targets in a senior sales role
  • Excellent communication and customer service skills
  • Excellent interpersonal skills to support the building of strong relationships with diverse groups of people
  • Industry-specific certification such as Sales Manager
  • Aware of and understands how own area of the business performs (makes money, conserves costs, etc.)
  • Advanced problem solving and conflict resolution skills
  • Advanced analytical and critical thinking ability
  • Experience in discussing performance issues with team members and providing direct and honest feedback when discussing career advancement and leading performance expectations
  • Not content with the status quo; driven to create positive change and growth

Corporate Culture

Our client’s philosophy is simple: They take care of their ambassadors so that they can take care of their guests. This simple concept allows their brand and each hotel to be successful.

Perks & Benefits

Extended Health

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